{"id":1595,"date":"2016-10-25T20:41:00","date_gmt":"2016-10-26T00:41:00","guid":{"rendered":"https:\/\/ca.gpen.com\/blogs\/news\/burton-x-blvck-scale-release-party\/"},"modified":"2016-10-25T20:41:00","modified_gmt":"2016-10-26T00:41:00","slug":"burton-x-blvck-scale-release-party","status":"publish","type":"post","link":"https:\/\/ca.gpen.com\/fr\/blogs\/news\/burton-x-blvck-scale-release-party\/","title":{"rendered":"Soir\u00e9e de lancement Burton &#038; Black Scale"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5284_2048x2048.jpg\" alt=\"\"><\/p>\n<p>Le c\u00e9l\u00e8bre fabricant de planches \u00e0 neige\u00a0<a href=\"https:\/\/www.burton.com\/jp\/ja\/home\" target=\"_blank\" rel=\"noopener\">Burton<\/a>\u00a0s'est r\u00e9cemment associ\u00e9 \u00e0 la marque de v\u00eatements urbains\u00a0<a href=\"https:\/\/black-scale.com\" target=\"_blank\" rel=\"noopener\">Black Scale<\/a>\u00a0to collaborate on a winter wear capsule collection, complete with a\u00a0hosted party to celebrate the partnership.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5253_0b058569-f544-4158-be2e-45eb9a40d343_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>The event took place within the walls of\u00a0Burton&#8217;s flagship store in the heart of West Hollywood on the infamous Melrose\u00a0Blvd.\u00a0<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5227_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>The capsule encompasses all necessary items to combat the harsh winter conditions with a snowboard, goggles, jackets, snow pants, mittens, base layers &amp; helmet, all the highest of quality that both Burton &amp; Black Scale are known for.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5294-2_824e548e-3588-436e-8838-3949c2e2153c_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Several accessories, a laptop case, backpack &amp; molded goggle case,\u00a0are also available.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5218_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Each jacket is crafted with\u00a0top notch weather resistant\u00a0fabric making the higher price worth every single penny spent.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5236_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>DJ&#8217;s provided soundscapes for the evening to accompany the complimentary food &amp; drinks offered to all in attendance.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5252_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Plus de 200 personnes se sont pr\u00e9sent\u00e9es pour soutenir cette impressionnante collection.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5248_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Greg &amp;\u00a0Anne-Marie Dacyshyn from Burton\u00a0posted up\u00a0with Michael &#8220;Mega&#8221; Yabut of Black Scale.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5333_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>As the night progressed the celebration\u00a0moved into the fresh air for some serious\u00a0grooving.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5306_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Greg &amp; Anne-Marie of Burton along side G Pen founder, Chris Folkers &amp; John Mayer.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5198_1024x1024.jpg\" alt=\"inline-image\"><\/p>\n<p>Congratulations to Burton &amp; Black Scale for the exciting capsule. Be sure to check it out at <a href=\"https:\/\/www.burton.com\/\" target=\"_blank\" rel=\"noopener\">Burton<\/a>&#8216;s online store or any flagship location. Also, keep an eye out for new things from G Pen X Burton in the very near future! \ud83d\ude09\u00a0<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5203_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5210_cfa51fd3-cd25-47bf-a4a1-08c745a9f444_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5224_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5245_ed9be3af-9bb9-4641-9bb2-1273a73d33a1_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5251_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5273_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5317_1024x1024.jpg\" alt=\"\"><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ca.gpen.com\/wp-content\/uploads\/2026\/09\/STZ5334_1024x1024.jpg\" alt=\"\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Acclaimed snowboard makers\u00a0Burton\u00a0recently joined up with streetwear label\u00a0Black Scale\u00a0to collaborate on a winter wear capsule collection, complete with a\u00a0hosted party to celebrate the partnership. The event took place within the walls of\u00a0Burton&#8217;s flagship store in the heart of West Hollywood on the infamous Melrose\u00a0Blvd.\u00a0 The capsule encompasses all necessary items to combat the harsh winter [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[300,305],"class_list":["post-1595","post","type-post","status-publish","format-standard","hentry","category-news","tag-events","tag-fashion"],"_links":{"self":[{"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/posts\/1595","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/comments?post=1595"}],"version-history":[{"count":0,"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/posts\/1595\/revisions"}],"wp:attachment":[{"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/media?parent=1595"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/categories?post=1595"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ca.gpen.com\/fr\/wp-json\/wp\/v2\/tags?post=1595"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}